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Culture Working Group under India’ G20 Presidency sets a Guinness World Record for the ‘Largest Display of Lambani Items

Newdelhi:10/7/23:As part of the 3rd Culture Working Group Meeting of G20 in Hampi, under its ‘Culture Unites All’ campaign, the Culture Working Group, Ministry of Culture has set a Guinness World Record for the ‘Largest Display of Lambani Items’.

The unique exhibition on Lambani embroidery patches was inaugurated  at the Yeduru Basavanna complex, Hampi  by Minister of Parliamentary Affairs & Coal and Mines, Shri Prahlad Joshi today.

The theme for the exhibit is ‘Culture Unites All’. This display is titled ‘Threads of Unity’  and celebrates the aesthetic expressions and design vocabulary of Lambani embroidery

.Over 450 Lambani women artisans and cultural practitioners associated with Sandur Kushala Kala Kendra Kendra (SKKK) came together to create these items using GI-tagged Sandur Lambani embroidery having 1755 patchworks.  This Guinness World Record endeavour is aligned with the PM’s campaign of Mission ‘LiFe’ (Lifestyle for environment) and the CWG’s initiative for ‘Culture for LiFe’, an environmentally conscious lifestyle and a concerted action towards sustainability.

Speaking on the occasion Shri Prahlad Joshi said that the Lambani patchwork embroidery exemplifies many traditional sustainable practices of India and this sustainable practice aligns with the  Prime Minister’s campaign, Mission ‘LiFe’ (Lifestyle for environment), and the Culture Working Group’s initiative for ‘Culture for Life,’ which promotes an environmentally conscious lifestyle and concerted action towards sustainability.

About Sandur Kushal Kala Kendra (SKKK)

Sandur Kushal Kala Kendra (SKKK), registered as a Society in 1988, aims to revive traditional crafts and enhance the livelihoods of craftswomen by nurturing their skills, promoting their products, and thus ensuring a steady income. Presently, SKKK works with approximately 600 artisans and has nurtured twenty self-help groups. It has evolved over the years and gained recognition for the Lambani craft, both nationally and internationally.

Over the years, SKKK has gained national and international recognition for the Lambani craft, earning the prestigious UNESCO Seal of Excellence for Handicrafts in South Asia in 2004 and 2012. SKKK obtained the GI (Geographical Indication) tag for the craft ‘Sandur Lambani hand embroidery’ in the year 2008.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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