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Reliance Joins Via LA’s Advanced Audio Coding Patent Pool

in Business, International June 22, 2023 Comments Off on Reliance Joins Via LA’s Advanced Audio Coding Patent Pool 272 Views

SAN FRANCISCO, June 22, 2023 (GLOBE NEWSWIRE) — Via Licensing Alliance, the collaborative licensing leader, today announced that Reliance, India’s largest retailer, has signed a new worldwide agreement for Via LA’s Advanced Audio Coding patent pool.

Advanced Audio Coding is defined by a set of International Standards from ISO/IEC. It specifies a coding method that allows consumers to enjoy high-quality audio with high compression efficiency, reducing the amount of data to be transmitted and the processing power required for playback. Nearly 1,000 companies around the world are licensed to this audio compression standard through the patent pool administered by Via Licensing Alliance.

“Via LA happily welcomes Reliance into the AAC patent pool and we appreciate their respect for the many innovations that continue to advance this leading audio format,” said Heath Hoglund, President, Via Licensing Alliance. “We continue to work with industry leaders like Reliance to deliver balanced intellectual property licensing solutions that address the dynamic market conditions of different regions around the world.”

About Via Licensing Alliance
Via LA is the collaborative licensing leader, dedicated to accelerating global technology adoption, fostering participation, and generating return on innovation with balanced licensing solutions for innovators and manufacturers of all sizes around the globe. Via LA has operated dozens of licensing programs for a variety of technologies consisting of nearly 50,000 patents in over 130 countries with more than 500 patent holders and nearly 10,000 licensees. Via LA is an independently managed company owned by industry-leading participants with over 25 years of intellectual property licensing leadership. For more information about Via LA, please visit www.Via-LA.com.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.
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