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Ministry of Health wins award for Outstanding Contribution towards Public Communication and Outreach

Newdelhi:28/11/22:The pavilion of Ministry of Health and Family Welfare has been awarded for “Outstanding Contribution towards Public Communication and Outreach” at 41st India International Trade Fair 2022 held at Pragati Maidan, yesterday. The health pavilion was one of the most popular pavilions at the trade fair with a huge daily footfall over the fortnight starting 14th Nov, 2022.

The Health Pavilion was the centre of various screenings, counseling in different public health issues, along with imparting of skills such as life-saving skills by experts, in the main venue and three off site camps at Pragati Maidan. As many as 37,887 screenings, investigations, counseling and trainings were conducted at the pavilion. Blood pressure and blood sugar had the highest number of screenings at 4990 and 4356, respectively. Nearly 5530 visitors visited the NHA counter where 1110 visitors got their ABHA cards and benefits of getting ABHA ID were also provided. 2920 visitors were counseled on TB prevention and management, and many pledged to become Ni-kshay Mitras. More than 2000 visitors were imparted life-saving skills, while 2616 got their eyes checked up, and 2371 benefitted from oral check-up. Close to 2000 were provided physiotherapy, whereas nearly 2000 benefitted from anemia testing and subsequent counseling on healthy eating habits to address it.  Approximately 1798 were counselled for NACO and nearly 441 had HIV tests conducted. Anemia Mukt Bharat stall witnessed an inflow of 2408 testing for hemoglobin. Around 1653 were sensitized on vector control, and nearly 810 people got counselling on varied aspects of mental health encompassing concerns amongst children, elderly needs, and work stress.

The Ministry of Health and Family Welfare’s pavilion successfully engaged the audience and disseminated information by way of organizing quiz competitions on TB, No Tobacco, Vector borne diseases, and non-communicable diseases. Daily nukkad nataks enthralled the visitors on an array of topics encompassing themes such as prevention from vector borne diseases, awareness regarding HIV/AIDS and addressing stigma attached to it, availing of benefits of different schemes of Government for testing and treatment of TB, and enthusing visitors to pledge organs. The pavilion hosted magic shows and organized drawing and quiz completion for school going children for awareness on emerging issues such as pollution, healthy eating, healthy lifestyle etc.

One of the highlights of the award-winning pavilion was the “Spotlight Conversations” with experts, renowned doctors and other eminent personalities who shared their perspectives on issues ranging from air pollution and its impact on health, adopting a healthy lifestyle, organ donations, role of nurses in the health care system, palliative care, non-communicable diseases, robotics surgery and its benefits, leprosy, and dentistry.

Padma Shri and Khel Ratna awardee Dr. Deepa Malik visited the pavilion and pledged support as a Nikshay Mitra. She also shared her experience of being a TB survivor with the audience and visitors.

Mr. Lukanand Kshetrimayum, 1st Runner Up, Mr. International 2022 during his visit spoke on mental health, and healthy eating and healthy lifestyle as important component so keeping away from non-communicable diseases.

The award was presented by Chief Guest Shri Pradeep Singh Kharola, IAS (Retd.) Chairman and Managing Director of India Trade Promotion Organization (ITPO) at a function organized to award the winners.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.
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