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‘H2Ooooh! – Waterwise program for the Children of India’ Is An Initiative By Namami Gange (NMCG), UNESCO & Others

Newdelhi:23/3/22:On the occasion of World Water Day, National Mission for Clean Ganga, UNESCO and other partners released three animation films under its initiative “H2Ooooh! – Waterwise program for the Children of India”. The films are based on the stories submitted by school students focusing on the protection and conservation of Indian Rivers.  The initiative was launched by UNESCO in July 2021, jointly with the National Mission for Clean Ganga (NMCG) and others. Since its launch, nearly 31000 students from 53 schools in 18 Indian states have been engaged actively, with the support from over 400 teachers.

Delivering his inaugural address, Director General, National Mission for Clean Ganga, Shri G. Asok Kumar said “There is a need to conserve and preserve water for present and future generations, especially the young children should learn to respect the water.”  He added that there are innumerous stories from the Indian mythologies which are connected with the moral lessons of conserving water, and taking inspiration from those, we should all strive hard to ensure that not even a single drop of water gets wasted.

Shri Kumar explained that no one can create water and thus it is imperative that rainwater harvesting is done to store as much water as possible. He remarked that the historical accounts of various cultures & civilizations, especially the Harappa and Mohenjo-Daro epitomize the wonderful management of water through efficient drainage systems which tell us about the efforts our ancestors made to ensure handing over the precious water resources to the future generations. Shri Kumar exhorted that, in the very same manner, we should all acknowledge our duty to preserve and conserve water resources so that our future generations can live a good and peaceful life.

While praising the beautiful paintings and pictures drawn by children at the event, the DG, NMCG said that it feels good to see the dissemination of the message of water conservation through creative instincts.

Mr. Eric Falt, UNESCO New Delhi Director in his address said “In order to achieve SDG 6 (Water & Sanitation) it is absolutely essential to foster the knowledge and skills of young people to become Water-Ambassadors for improved water resources management in the future.”

Divided into three phases, the project aims to spur creativity and raise awareness on water conservation and its sustainable use for students between the age of 6-14 years, by providing training and encouraging them to submit paintings and story ideas for the animated short films. During Phase I (July to August 2021), the participating schools screened 27 films produced by UNESCO on different water issues. In Phase II, 200 students underwent 2 weeks of online training in scriptwriting, character sketching and animation, and subsequently submitted their stories in a competition during the Phase III.

The best three entries were selected for the production of animation films. These are by Pranita B., R.MK. Senior Secondary School, Tamil Nadu; Aditi Mitra, Chinmaya Vidhyalaya, Kerala; and Sai Darshini, Harvest International School, Karnataka. These films bring out the message on river protection and conservation through the lens of a child.


About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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