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Two more Indian Beaches get coveted International Blue Flag Certification

Newdelhi:21/9/21:In yet another recognition of India’s commitment to protect and conserve the pristine coastal and marine ecosystems through holistic management of the resources the globally recognized and the coveted International eco-label “Blue Flag”, has accorded the Blue Flag Certification for 2 new beaches this year –Kovalam in Tamil Nadu and Eden in Puducherry beaches.

Foundation for Environment Education in Denmark (FEE) which accords the globally recognized eco-label – Blue Flag certification, has also given re-certification for 8 nominated beaches Shivrajpur-Gujarat, Ghoghla-Diu, Kasarkod and Padubidri-Karnataka, Kappad-Kerala, Rushikonda- Andhra Pradesh, Golden-Odisha and Radhanagar- Andaman and Nicobar, which were awarded the Blue Flag certificate last year.

Announcing the same in a Twitter message, Minister for Environment, Forest and Climate Change, Shri Bhupender Yadav expressed happiness and congratulated everyone stating that it is another milestone in India’s journey towards a Clean and Green India led by Prime Minister Shri Narendra Modi.

The Ministry of Environment, Forest, and Climate Change in its pursuit of “Sustainable Development” of the coastal regions of India embarked upon a highly acclaimed & flagship program Beach Environment & Aesthetics Management Services (BEAMS) which is one of the initiatives under ICZM approach that the MoEF&CC has undertaken for the sustainable development of coastal regions of India,  with a  prime objective to protect and conserve the pristine coastal and marine ecosystems through holistic management of the resources.

This was aimed at achieving the globally recognized and coveted International eco-label “Blue Flag”, accorded by the International Jury comprising of members from IUCN, UNWTO , UNEP, UNESCO, etc. FEE Denmark conducts regular monitoring & audits for strict compliance with the 33 criteria at all times. A waving “Blue Flag” is an indication of 100% compliance to these 33 stringent criteria and sound health of the beach.

The objective of BEAMS program is to abate pollution in coastal waters, promote sustainable development of beach facilities, protect & conserve coastal ecosystems & natural resources, and seriously challenge local authorities & stakeholders to strive and maintain high standards of cleanliness, hygiene & safety for beachgoers in accordance with coastal environment & regulations. In the last 3 years or so, our Ministry has achieved commendable results in the environmental management of these 10 beaches and some of them are enumerated below:

  1. Sand dune restoration and nourishment of 95,000 Sqm (approx.) with native plantation.
  2. Reduction in marine litter by 85 % and 78% in marine plastic in last 3 years.
  3. Scientific & responsible disposal of 750 tonnes of marine litter.
  4. Improvement in cleanliness level from “C” (poor) to “A++(outstanding) through the scientific measurement system
  5. Saving of 1100 ML/year of municipal water through recycling
  6. 3 years’ database on regular testing of bathing water quality (physical, chemical, and biological contamination) and health risk monitoring.
  7. Approx. 1,25,000 beachgoers are educated for responsible behavior in the beaches
  8. Increase in footfall for recreation activities by approx. 80% leading to economic development.
  9. Alternate livelihood opportunities for 500 fishermen families through pollution abatement, safety & services.

The Ministry is further committed to develop and deliver 100 more beaches under its ICZM initiative in the ensuing 5 years of Ministry’s vision agenda.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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