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Special drive for Digital onboarding of street vendors lauched

Newdelhi:9/9/21:Pilot run of the ‘special drive for Digital onboarding of street vendors under PM SVANidhischeme’was launched today jointly by Shri Ajay Prakash Sawhney, Secretary, Ministry of Electronics & Information Technology(MeitY) and Shri Durga Shanker Mishra, Secretary, Ministry of Housing & Urban Affairs (MoHUA) in a virtual event. Senior officers from MeitY and MoHUA also attended the event virtually. The drive launched today is in line with Prime Minister Shri Narendra Modi’s vision of  “SabkaSaathSabkaVikas”.

The special drive aims to accelerate the onboarding of street vendors on the UPI QR code and handhold them to start accepting/making digital payment transactions. Five major aggregators including Paytm, Phone Pe, Bharat Pe, Mswipe, and Acer have agreed to participate in 45 days special drive for digitally onboarding the street vendors with BHIM-UPI QR code on a pro-bono basis.

The drive will cover 223 cities across the country with around 8,68,184 street vendors to be onboarded under various urban local bodies. Digital Payment Aggregators will educate the street vendors about the benefits of digital payments such as convenience, increased operational efficiency, seamless transfer of funds, cost-saving, transparency, and security. They will also handhold the street vendors by performing penny drop transactions and any further support that is required to accept/ pay digitally.

Digital footprints including digital payment transactions and loan repayment data under the scheme would help in credit profiling of street vendors. This will enable the inclusion of street vendors in the formal credit ecosystem, and help in driving financial inclusion of unorganized sector.

This will enable the inclusion of Street Vendors in the formal credit ecosystem, and help in driving financial inclusion of the unorganized sector.

In recent years, a significant rise in the use of digital payments has been observed. Contactless digital payment modes including BHIM UPI, Rupay contactless, etc,  has a significant role to facilitate social distancing, for the prevention of Covid-19. The Covid-19 pandemic has catalyzed behavioral changes in citizens for the adoption of digital payments, as reflected in the tremendous growth in BHIM UPI transactions from  99.95 crores in April 2020 to  355.55 crore in August-2021.  During the coronavirus crisis, digital payments, particularly BHIM UPI have played a significant role in keeping the economy running by supporting commerce and business.


About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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