Home » Business » First commercial shipment of Mishri variety of cherries from Kashmir exported to Dubai

First commercial shipment of Mishri variety of cherries from Kashmir exported to Dubai

Srinagar:6/7/21:In a step towards boosting horticultural crops exports, a first commercial shipment of Mishri variety of luscious cherries from Kashmir valley has been exported to Dubai from Srinagar.APEDA assisted the shipment of cherries to Dubai by MS Desai Agri-Food Private Limited, a venture company of MS Innoterra, Dubai.

Prior to this shipment, a sample consignment was sent in the middle of June 2021 from Srinagar to Dubai through air which were transhiped from Mumbai. Following an encouraging response from the consumers in Dubai, the first commercial shipment of Mishri variety of cherries were exported to Dubai.

Mishri variety of Cherries are not only taste delicious but also contain vitamins, minerals and plant compound with health benefits.

The union territory of Jammu and Kashmir produces more than 95% of the total country’s production of commercial varieties of cherries in the country. It produces four varieties of cherry — Double, Makhmali, Mishri and Italy.

Prior to the shipment, the cherries were harvested, cleaned and packed by APEDA registered exporter while the technical inputs were provided by the Sher-e-Kashmir University of Agricultural Science and Technology of Kashmir.

APEDA-National Referral Laboratory at National Research Centre for Grapes, Pune provided support for ensuring food safety and quality in the shipment, which would help create brand for cherries especially in the middle east countries.

The commencement of commercial shipment of cherries would provide huge opportunities for exports of several temperate fruits like plums, pears, apricot and apples from Kashmir to especiallyto middle east countries in the forthcoming seasons.

APEDA has been conducting interactions with farmers, Farmer Producer Organizations (FPOs), government officials and other stakeholders for boosting exports potential of agricultural produce from Kashmir such as apples, almonds, walnuts, saffron, rice, fresh fruits and vegetables and certified organic products.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

Leave a Reply

Your email address will not be published.

x

Check Also

India stormed into the quarterfinals of the Hockey Men’s Junior World Cup

Bhubaneswar, Nov 27: India today stormed into the quarterfinals of the Hockey Men’s Junior World Cup after they thrashed Poland 8-2 at Kalinga Stadium here on Saturday. Conceding defeat in ...