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Cabinet approves Merger of Five Film Media Units through Rationalization of Infrastructure

Newdelhi:23/12/20; With more than 3000 films produced in a year, India is the largest film producer in the world with an industry-led by the private sector. To fulfill the commitment to support the films sector, the Union Cabinet, chaired by the Prime Minister, Shri Narendra Modi, has approved to merge of four of its film media units, namely Films Division, Directorate of Film. Festivals, National Film Archives of India, and Children’s Film Society, India with the National Film Development Corporation (NFDC) Ltd. by expanding the Memorandum of Articles of Association of NFDC, which will then carry out all the activities hitherto performed by them. The merger of Film Media Units under one corporation will lead to convergence of activities and resources and better coordination, thereby ensuring synergy and efficiency in achieving the mandate of each media unit.

Films Division, a subordinate office of M/o I&B, was established in 1948, primarily to produce documentaries and news magazines for publicity of Government programmes and cinematic record of Indian history.

Children’s Film Society, India, an autonomous organisation, was founded in 1955 under the Societies Act with the specific objective of providing children and young people value-based entertainment through the medium of films.

National Film Archives of India, a subordinate office of M/o I&B, was established as a media unit in 1964 with the primary objective of acquiring and preserving Indian cinematic heritage.

Directorate of Film Festivals, as attached office of M/o I&B, was set up in 1973 to promote Indian films and cultural exchange.

NFDC is a Central Public Sector Undertaking, incorporated in the year 1975 with the primary object of planning and promoting an organized, efficient and integrated development of the Indian Film Industry.

The Union Cabinet which approved the merger of these Media Units in its meeting also approved the appointment of a Transaction Advisor and Legal Advisor to advise on the transfer of assets and employees and to oversee all aspects of operationalization of the merger.

While undertaking this exercise of convergence, the interests of the employees of all the concerned Media Units will be fully taken care and no employee will be retrenched.

The umbrella organization, NFDC, consequent upon the merger of Film Media Units will be uniquely placed with regard to promotion, production & preservation of filmic content – all under one management. The vision of the new entity will be to ensure balanced and focused development of Indian cinema in all its genres-feature films, including films /content for the OTT platforms, children’s content, animation, short films and documentaries.

The merger of Film Media Units under a single corporation will lead to synergy amongst the various activities with better and efficient utilization of misting infrastructure and manpower. This will lead to reduction in duplication of activities and direct savings to the exchequer.

About Ashok Palit

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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