Bhubaneswar:28/9/19:The 85 minutes Odia feature film Capital I, produced by Swastik Choudhury (of Odisha based Swastik Arthouse) and Susant Misra and directed by National Award winner Amartya Bhattacharyya, is now part of the global streaming platform – AMAZON PRIME. None of the digital streaming platforms have an Odia film in their catalog and ‘Capital I‘ is the first Odia film to be present in Amazon Prime (US/UK). The makers are trying their best to bring the film to Amazon Prime India as well.
The film’s director, Amartya Bhattacharyya on this occasion expressed – “I have always been saying this, the market has changed. It’s time to evolve and find our place in the world market. I have always been trying to push the idea that the market of Odia films must grow beyond Odisha. The film is on Amazon Prime, US and UK, but not in India. We are trying to bring it in India too, but that’s a different matter. One must understand that in today’s age, it’s a sin to call a film ‘regional’. Every film is universal, and it must be so. This should open up new doors for Odia cinema and must encourage producers to lean towards good cinema. Gone are those days of mainstream copy-paste. Things are changing, and things will change. It’s better to support a healthy change, than holding on to insecurities.“Here is the link to the film’s content on AMAZON Prime .Here is an link(US): https://www.amazon.com/ Capital-I-Pallavi- Priyadarshini/dp/B07V3TNV7B/