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The Minister of State for Youth Affairs & Sports and Information & Broadcasting (I/C), Col. Rajyavardhan Singh Rathore addressing at the launch of the “Sharing of AIR News with Private FM Broadcasters”, in New Delhi on January 08, 2019.
The Minister of State for Youth Affairs & Sports and Information & Broadcasting (I/C), Col. Rajyavardhan Singh Rathore addressing at the launch of the “Sharing of AIR News with Private FM Broadcasters”, in New Delhi on January 08, 2019.

I&B Ministry hikes advertisement rates for print media by 25%

Newdelhi:9/1/19:Ministry of Information & Broadcasting has taken a decision to revise the advertisement rates for print media by announcing a hike of 25% over and above the existing rate structure for advertisement in print media by the Bureau of Outreach and Communication (erstwhile DAVP). The decision takes place w.e.f today and will be valid for a period of three years.

The last such revision had taken place in 2013 when an increase of 19% had been announced over and above the rates of 2010.

This decision has been taken based on the recommendations of the 8th Rate Structure Committee constituted by I&B Ministry which took into account several factors, including the increase in price of news print, processing charges and other factors which go into the computation of advertisement rates.

The decision will be of great benefit especially to the medium and small newspapers including a large number of such papers in regional and vernacular languages.

About Ashok Palit

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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