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NALCO taken a step further towards the promotion of art and culture by signing a MOU with Vrindaban Gurukul Trust

Bhubaneswr:17/8/18:National Aluminium Company limited, the Odisha-based Navratna CPSE, under Ministry of Mines, Govt. of India, has a taken a step further towards the promotion of art and culture by signing a Memorandum of Understanding with Vrindaban Gurukul Trust of Flute Maestro Padma Vibhushan Pandit Hariprasad Chaurasia. This MoU aims at providing a platform for industry-culture interface, which would take the cultural heritage of the country and Odisha in specific, to the international level.

Speaking on this occasion, Dr. Tapan Kumar Chand, CMD, NALCO, said : “This is a reiteration of NALCO’s commitment towards promotion of art and culture of Odisha. This industry-culture interaction would boost culturally-adaptive business environment in the State, which will take Brand Odisha to a higher position across the globe.”


Padma Vibhushan Pandit Hariprasad Chaurasia said that Vrindaban Gurukul will effectively cooperate and collaborate with NALCO for promoting cultural excellence in Odisha.

As per the MoU, with the theme ‘Cultural Excellence: Cultural Efflorescence’, both NALCO and Vrindaban Gurukul Trust will work together in a collaborative and cooperative way for the promotion of cultural excellence of Odisha and will take special steps for promotion of Indian Classical Music in general and “Flute” in particular by enabling poor students to undertake quality training, so as to make them qualified to earn their livelihood. Both the entities will also promote each other’s brand name / image and will popularise the activities undertaken by them. NALCO shall adopt meritorious students of the Gurukul for their education and will also help in the growth of this institution of musical excellence.

The MoU was signed between Shri B.K. Thakur, Director (HR), NALCO and Padma Vibhushan Pandit Hariprasad Chaurasia, in the presence of Dr. Tapan Kumar Chand, CMD, all the directors and senior officials of the company

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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