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Mysore Deep Perfumery House has introduced a new high-end premium yet affordable segment – ‘Zed Black Luxury’

Bhubaneswar:15/7/18; Indore-based Mysore Deep Perfumery House (MDPH), a leader in quality fragrances in incense sticks, has introduced a new high-end premium yet affordable segment – ‘Zed Black Luxury’, under its popular flagship brand Zedblack ARIJ in the Odisha market.

Ollywood actress Varsha Priyadarshini, who is the face of ZedblackArij, today launched its new series while flagging of its nation-wide campaign ‘Women Power in Agarbatti (Incense) Industry’, promoting the prominence of women manpower in the growing market of incense sticks globally.

With 70% women workers at its various units, the company has an annual capacity of 8 billion sticks a year spread across its own facility in Madhya Pradesh along with franchise manufacturing units spread across cities such as Kanpur, Raipur, Jaipur and Cuttack.

“The 10-city roadshow held in Mumbai, Raipur, Kochi, Chennai, Bhopal, Delhi, Dehradun, Bhubaneswar, Ranchi and Patna will pursue our commitment towards women empowerment and ‘Make in India’ by creating more jobs for women in the booming Agarbatti trade market of our country”, echoed Agarbatti maker Ankit Agrawal while in the city today.

About Editor in chief

Ashok Palit has completed his graduation from Upendranath College Soro, Balasore and post graduation from Utkal University in Odia Language and literture.. He has also carved out a niche for himself as a scribe of eminence after joining the profession in 1988. He is also an independent media production professional. He brings loads of experience to Advanced Media, Ashok Palit as a cineaste has been active in film criticism for over three decades. As a film society activist, he soared to eminence for his profound commitment to the art film appreciation and aesthetics of cinema. His mode of discourse is often erudite but always lucid and comprehensible marked by a perfect acumen so rare in the field. A film aesthete with an immense fond of critical sensibilities, he wrote about growth and development of odia cinema in New Indian Express, The Times of India, The Hindustan Times, The Asian Age and Screen. He has been working as an Editor for Cine Samaya from 2002-2004.. He had made solid contribution on cinema in many odia Dailies and weekly such as Samaj, Prajatantra, Dharatri, Samaya, Satabadi, and weekly Samaya.

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